Amanda Stevens

Strategies for surviving turbulent times

In 2013, over 3,000 Australian retailers shut their doors. The last five years have seen the toughest economic climate for the retail sector in decades yet in that time, with the same economic environment and same consumer confidence, many retailers have achieved double-digit growth.

What those brands are doing differently was what Amanda Stevens set out to identify in writing her latest book, Retail Revival.

In this fast-paced, results-driven presentation, backed with current consumer research, case studies and proven ideas Amanda shares:

• Where consumers are really shopping and what the data doesn’t tell you
• The three mistakes retailers make before going out of business and how to avoid them
• Why online is not the real enemy and why it’s crucial to bricks and mortar success
• The power of creating a ‘religious’ brand following – both online and offline
• The four ingredients for building a profitable social media following
• How to leverage joint venture marketing

The future of consumer behaviour

With the simple framework of gender, Amanda reveals how men and women will shop, purchase and form brand loyalty in years to come. Backed by neurological research and indepth analysis of consumer trends, this keynotes provides insight into how brands market to the majority, and the growth this brings even in turbulent times.

Whether you’re selling hardware or homewares, travel or telecommunications, cars or computers — this presentation will arm you with an incredible toolbox of sales and marketing ideas to get more customers buying more products and services from you more often.

Key takeaways include:

• The future of consumer behaviour and how the consumer of tomorrow will shop
• The three key social trends impacting the definition of value
• Emerging technology trends and their impact on the sales & marketing process
• Why consumers really buy and how to push the five key buying buttons
• How a basic understanding of consumer psychology can unleash creativity and innovation in an organisation

The Key to Connection

In this drastically altered, post digital world, a renewed focus is being placed on the power of human connection.

More than ever, the way we speak, hold ourselves and non-verbally communicate has the power to influence – whether in a sales negotiation or in our personal lives. In this enlightening keynote Amanda examines the critical ways we can each focus on building a rapport with those around us.

Key takeaways include:

• The pitfalls of 24-7 connection
• How to read body language in a post-digital era
• How men and women differ and how you can connect better with the opposite sex
• How to embrace technology and leverage it to build non-digital relationships
• Why questions are the answers in all business situations

Build the life & business of your dreams

Women are starting businesses at almost three times the rate of men — turning their passions into profits. Having done this herself, no one knows how to weather the highs and lows better than Amanda.

In this unique personal presentation designed specifically for female entrepreneurs trying to juggle it all, Amanda shares her short-cuts to success, proven strategies for jumpstarting a business and how you can harness the power of ‘Wonderwoman’

Delegates will walk away with the following:

• How to recognize when your gut is right
• Stop saying ‘Yes’ and ‘Sorry’ when it’s not right for you
• Why done is better than perfect
• Why the little things are often the big things – modern mechanisms for women to create the life they truly deserve.